SOMETHING magical happens when you find the perfect mascara.
It has the ability to transform your eyes (hello, wide-awake peepers), make your lashes look like falsies, and perk you up more than a glass of free prosecco.
So much so, global sales have skyrocketed, with Benefit and Lancôme reporting one mascara sale every 15 seconds.
But which one should you go for?
Here’s our round-up of the top 10 on the market right now – guaranteed to add some magic to your make-up bag.
1 — The Sell-Out Sensation
Maybelline Lash Sensational Mascara, £8.99
Thanks to its cool curved wand, the UK’s bestselling mascara lifts and bends your lashes as it coats, offering an eye-opening finish.
Oh, and to celebrate its success, the wand has just received an Insta-worthy rose-gold makeover. So pretty!
2 — The Clump-free Queen
Nars Audacious Mascara, £22
Goodbye lumpy lashes. There are over 200 bristles packed into the wand of this mascara, which mean it not only combs through any unattractive clumps, but also loads on product all the way up the lashes to make them look fuller from root to tip.
3 — The Non-Mover
L’Oréal Paris Paradise Mascara, £11.99
It launched in the US in January and Paradise quickly became the bestselling mascara Stateside.
Luckily, it’s now our turn to try it out. The bristles give lashes serious lift and volume and although it’s not classified as waterproof, we can confirm this little beauty has major staying power.
4 — The Curve Creator
Urban Decay Troublemaker Mascara, £19.50
Lacking in the lift and curl stakes? The claw-like bristles on this beauty are just the ticket.
They grip onto your own lashes, packing on product as they go, as well as creating a natural curve to level out even the straightest of lashes.
5 — The Waterproof Wonder
YSL The Shock Waterproof Mascara, £23
If you’re prone to panda eye or emosh moments, then you need to invest in this waterproof gem.
The bristles go all the way round the wand, which means that lashes of all lengths will get grabbed and coated with the jet-black formula.
Oh, and this isn’t coming off until you want it to.
6 — The Lightweight Hero
Clinique High Impact Lash Elevating Mascara, £18
With a mousse-like formula instead of a liquid one, this wonder product feels super-lightweight on your lashes.
More importantly, because it’s not heavy, it prevents them from drooping, so you can stay doe-eyed all day long.
7 — The Waste Not, Want Not
Dior Diorshow Pump ’N’ Volume Mascara, £25.50
Fed up feeling like you haven’t used half of your mascara by the time it dries up?
Dior’s lash plumper comes in a squeezable tube so you can get every drop out.
Plus the fat bristles give serious volume to sparse lashes.
8 — The Body Builder
Revlon Mega Multiplier Mascara, £9.99
If you’re all about the full-on flutter, this one’s for you.
Instead of applying product to one side of your lashes, like most mascaras, it contains fibres that wrap around each lash, giving more colour and added va-va volume.
9 — The Inner Lash Lifter
Max Factor Lash Crown Mascara, £9.99
Struggling to reach inside corners or pesky mini hairs at the root?
The double-sided wand attacks from two angles – first the plastic brush coats long hairs, then the genius crown tip grabs short hairs, making the most of what Mother Nature gave you!
10 — The Proper Plumper
IT Cosmetics Superhero Mascara, £19
Developed in collaboration with plastic surgeons, this wonder wand contains collagen for instant fullness, polymers to lift, plus proteins and biotin to strengthen.
It’s the ultimate make-up/treatment hybrid.
- Stockists: Clinique (Clinique.co.uk), Dior (Boots.com), IT Cosmetics (Selfridges.com), L’Oréal Paris (Boots.com), Max Factor (Boots.com), Maybelline (Superdrug.com), Nars (Narscosmetics.co.uk), Revlon (Boots.com), Urban Decay (Urbandecay.co.uk), YSL (Yslbeauty.co.uk)