Microsoft to Promote Low-Price Floor to Compete With Apple’s iPad

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Microsoft Corp. is reducing costs on its Floor gadgets, introducing a $399 pill to compete with Apple Inc.’s least-expensive iPads.

The brand new 10-inch Floor Go, which ships Aug. 2 within the U.S. and two dozen different markets, is the least expensive among the many 5 Floor gadgets that Microsoft makes. The Floor Go is aimed on the identical potential consumers as Apple’s 9.7-inch iPad, which begins at $329.


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